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September 21, 2023

Your Roadmap to Metaverse Growth: How to Expand Capabilities in VR

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As the #metaverse gains momentum, it becomes imperative for organizations to equip their teams and clients with the skills and knowledge to advance business objectives in virtual worlds.

In this overview roadmap, we outline strategic phases and objectives that pave the way for your company's expansion of its metaverse capabilities.

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Milestone 1: Staff Interact Effectively in the Metaverse

Objective: Equip your team with the skills and knowledge to thrive in virtual spaces.

Phase 1: Foundation

  • Identify metaverse champions at your organization. They’ll help execute team training.
  • Collaborate with Virbela for training. We’ll share guides and other resources.
  • Determine key skills your staff needs, like teleporting, emoting, and using web boards.
  • Customize avatars and explore the billions of available appearance combinations.

Phase 2: Technical Proficiency

  • Ensure teams can navigate your campus seamlessly.
  • Spend time in the metaverse together to build confidence.
  • Practice things like using public chat or configuring furniture.
  • Include social skills like waving hello or walking around campus.

Phase 3: Continuous Learning

  • Encourage your team to share their experiences.
  • Connect with your Virbela team for more training.
  • Stay up to date with Virbela for feature releases.
  • Follow us on LinkedIn and join our newsletter.
  • Visit Virbela’s Open Campus to chat with us.

Milestone 2: Clients Visit and Explore Your Campus

Objective: Transform clients into active participants in your virtual world.

Phase 1: Preparing Clients

  • Identify which clients you can serve in the metaverse.
  • Start conversations and issue invitations to explore.
  • Share resources so they can prepare to join you.
  • Guide them through customizing their avatars.

Phase 2: Immersive Engagement

  • Schedule time to meet in Virbela casually to build familiarity.
  • Showcase key scenes like offices, boardrooms, rooftops, cafes, and more.
  • Schedule additional meetings to collaborate on projects or tasks.

Phase 3: Feedback and Improvement

  • Collect feedback from clients about their Metaverse experiences.
  • Use insights to enhance your virtual engagement strategies.
  • Continuously refine your approach for exceptional interactions.

Milestone 3: Your Company Hosts Metaverse Events

Objective: Harness the creativity of the Metaverse to expand your enterprise's reach.

Phase 1: Event Planning

  • Explore event types and their benefits with your Virbela team.
  • Learn about conferences, product intros, team building, and more.
  • Define your purpose, target audience, and goals for each event.
  • Discover which metaverse scenes will engage audiences best.

Phase 2: Implementation

  • Host events with support from Virbela at every step.
  • Showcase thought leadership and pioneering capabilities.
  • Have your team engage with attendees for a memorable experience.

Phase 3: Evaluation and Improvements

  • Collect feedback from surveys and client meetings.
  • Analyze brand impact or conversions after the event.
  • Identify learnings to inform your next virtual event.

Milestone 4: Your Company Takes Operations Virtual

Objective: Elevate everyday work by moving teams into the Metaverse.

Phase 1: Metaverse Integration Assessment

  • Evaluate which business objectives would benefit from the Metaverse.
  • Identify roles that can advance in virtual worlds, like client solutions.
  • Create additional plans to scale virtual offices, organize meetings, and more.

Phase 2: Onboarding and Familiarization

  • Communicate with teams about when they’ll start in the Metaverse.
  • Conduct orientation sessions to help extend initial training.
  • Review basic skills and key scenes and destinations of your campus.
  • Provide paths for individuals to gain additional metaverse skills.

Phase 3: Virtual Workspace Creation

  • Design and customize virtual workspaces tailored to different teams and projects.
  • Incorporate collaboration tools, data visualization, and productivity applications.
  • Foster a sense of connection by replicating physical office spaces or creating unique virtual environments.

Phase 4: Everyday Metaverse Work

  • Encourage teams to conduct regular meetings and collaborations in virtual spaces.
  • Utilize VR for brainstorming sessions, project reviews, and knowledge sharing.
  • Monitor employee engagement and productivity, ensuring a seamless transition to the Metaverse.

Phase 5: Work-Life Balance

  • Promote a healthy work-life balance by setting expectations.
  • Encourage staff to enjoy reduced pressures around preparing for work.
  • Clarify that the metaverse is always on, but that doesn’t mean they have to be.
  • Recognize and reward virtual teamwork at the company level.

Phase 6: Continuous Improvements

  • Gather feedback from employees on their Metaverse work experiences.
  • Use insights to refine virtual workspaces and workflows.
  • Stay connected with your Virbela team to do more as you grow.

These steps are just the beginning. As your company evolves its capabilities, your opportunity for new kinds of growth multiplies.

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